by Ruby Gage | Mar 12, 2021 | Business, Infusionsoft Tips & Tricks, Marketing automation
Email Metrics You Need to Track Email marketing is one of the most effective forms of marketing ever to exist. Most companies report earning more than 38 dollars for every dollar spent on email marketing. If you don’t track your email metrics, you’ll never know for...
by Ruby Gage | Mar 6, 2021 | Business, Infusionsoft Tips & Tricks, Marketing automation
Following Up When It’s Been Too Long It happens. You have really good intentions; then something happens to distract you and you realize it’s been months and you haven’t followed up with old clients. Nor have you stayed in contact with your list subscribers, not to...
by Ruby Gage | Feb 27, 2021 | Infusionsoft Tips & Tricks
How to Get Current Customers to Share Your Content According to current marketing wisdom, one unhappy customer will tell 7 other people about their bad experience with a product or business. A happy customer will only tell 1 other person about their great experience....
by Ruby Gage | Feb 20, 2021 | Business, Infusionsoft Tips & Tricks, Marketing automation
How to Build Credibility through Email Marketing Every marketer’s dream is to send out emails to hot prospects and get a flood of positive responses. And although technology has changed how consumers buy, the human brain hasn’t changed, so this dream is possible. Our...
by Ruby Gage | Feb 15, 2021 | Business, Infusionsoft Tips & Tricks
It’s time to get personal. The one-size-fits-all email campaigns don’t work anymore. Today, consumers demand and expect personalized content and experience, both online and offline. To meet these demands, you have to exceed customer expectations and set yourself...
